Wholesale keychain stun guns with 54–62% dealer margins. The Fang, Slider, RhineStun, and SMART 24 ship same-day — blind drop shipped directly to your customers. No minimums, no drop ship fees. Apply to become an authorized dealer and start selling keychain stun guns through your online store, Amazon, eBay, or gun show today.
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The typical buyer is a woman purchasing her first stun gun — or buying one as a gift for a daughter heading off to college. That customer responds to compact size, color options, and a recognizable brand name on the package. Men buy them too, mostly as a backup or a gift, but the core demographic skews female and young. These are not comparison shoppers. They decide fast, especially when the price is under $25.
Online stores and Amazon are the strongest channels for keychain stun guns — color variants display well in product listings and the low price point makes impulse purchases easy. Gun shows are a reliable secondary channel, particularly when you display them near a register or at eye level on a counter display. Several of our dealers bundle keychain stun guns with pepper spray to create a starter self-defense package that sells well online and in person.
I’ve been in the stun gun business since 1986. Keychain models have always been the entry point for new dealers because the price is low, the customer is easy to sell, and the margins are strong. All four models we carry come with a lifetime warranty, and Safety Technology has stood behind our products for nearly 40 years. We blind drop ship every order directly to your customer with no minimums and no drop ship fees — so you can start with one order and see how this category performs before you commit to any kind of display stock.
No federal license is required to sell stun guns in the United States. A handful of states and municipalities have restrictions on stun gun sales or ownership, so it’s worth reviewing the laws in the states you plan to sell into. We provide dealers with a state-by-state legal reference as part of the dealer onboarding process.
Dealer margins on our keychain stun gun models run 54–62%, which is well above the 40% average across the full stun gun catalog. Retail prices on these models range from $19.95 to $23.95, and our wholesale pricing reflects the volume you order. The SMART 24 and RhineStun models are at the top of the price range and carry the strongest margins.
When a customer places an order on your site, you forward that order to us and we ship it directly to your customer with your return address on the package. There are no minimums and no drop ship fees. Most keychain stun gun orders ship same day if placed before our cutoff. Your customer never knows we exist.
The Fang Keychain Stun Gun is consistently a top performer — the battery meter indicator is a feature customers notice and talk about, and the three color options (black, pink, purple) give you coverage across buyer preferences. The RhineStun does well with customers who want something more stylish. The SMART 24 appeals to buyers who want a recognizable Streetwise brand name.
All four keychain stun gun models carry a lifetime warranty. In the event of a manufacturer defect, we handle the replacement process directly so you’re not left managing warranty claims on your own. Customer remorse returns are handled per your store’s policy — we don’t require dealers to pass returns back to us.